Global market review of automotive glazing systems - forecasts to 2016
In this sixth edition of just-auto’s glazing report, we review the key market drivers for automotive glazing, and update the report’s market analysis.
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Global market review of vehicle instrumentation and cockpits – forecasts to 2016
The number of instruments in vehicles has increased over the years as they have become more complex and the instruments themselves have become cheaper. The big increase has been in event-controlled indications, such as lights which actuate to show warnings for indicators, low oil pressure and high lighting beam.
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Over the years, new materials and techniques have improved vehicle occupant comfort and wear resistance while reducing weight and cost. Yet manufacturers have developed a number of safety-related seat innovations, too. For example, Lear launched ProTec PLuS, the latest version of its active head restraint products that help reduce whiplash injuries in rear impacts, in the 2009 Honda Accord Coupe.
Online and internet shopping represents one of the fast growing sectors within the global food and grocery market at present, especially across the more developed parts of the world. With household internet access continuing to increase, the customer base for online grocery shopping is widening, while other technological innovations such as the advent of smart phones is further benefiting the market.
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Probiotics are the so-called ‘good bacteria’ which help to maintain a healthy balance of bacteria within the digestive system. The World Health Organization (WHO) defines probiotics as “live micro-organisms which, when consumed in adequate amounts, provide measurable health benefits”.
This section report addresses how people’s identity relates to attitudes to climate change, and how this can be used in marketing. A general finding from academic research is that people with more materialistic values tend to have less concern for the environment - yet marketers need to know what this means in selling specific low carbon products to specific demographic sub-groups, in different cultures and in different product categories. Selling a micro-energy system is different to selling a Prius, which is different from getting people to take the train!
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This section report considers attitudes towards different aspects of power generation - specifically to do with coal, clean coal, nuclear power and the ‘Repower America’ campaign. It also considers the associations, and emotional attachments, that people in Canada, England and the USA have towards coal. Despite the danger that coal poses for the climate, it seems to provide a warm, homely feel - for example, it is used in the branding of a new restaurant chain in England, and in homely North American press advertising.
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This section report focuses on specific companies that have developed, or are developing, low-carbon products and services for consumers - primarily for use in the home. Specifically, it considers opportunities for micro-generation, hydrogen fuel cells and green energy companies. It also tested consumer reaction, in Canada, England and the USA, to a description of a micro-CHP boiler, based on the Ceres Power prototype, shown below:
This section report focuses on ‘the home’ and the issues involved in improving energy-efficiency and reducing emissions. The report considers key household activities and measures to mitigate their environmental impact - and provides evidence of how this varies between Canada, England and the USA. It also identifies and profiles ‘Micro-Energy Leaders’ - a potential target group for early adoption of new cleantech offerings for the home.
This section report has two focuses: carbon offsets and business reputations. The initial analysis is designed to understand the attitudes the public has towards carbon offsets, and how carbon offset schemes could build better public support. The analysis considers which demographic segments of the population are more, or less, supportive of carbon offsetting. There is detailed analysis of attitudes towards carbon offsetting according to our climate change segmentation interlinked with flying behaviour - since a common consumer touch-point with voluntary carbon offsets is when buying flights. Additionally, recognition of 15 carbon offset organizations is measured.
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